The Importance of Why
Knowing your Why will make all the difference.
So what is this “why” that we’re talking about?
It’s your reason for doing what you do and make no mistake about this – Your why will always have an emotional reason.
You need to dig deep to discover why you want what you want.
If you want to get lean and fit, ask yourself why you want to do it. Be honest.
Most people do not want to get in shape for health reasons. That’s so boring. Oh no no no! There’s always something else.
There’s nothing wrong with a little vanity.
What matters is that you know why you want what you want.
Some people do it for bragging rights.
Others want to prove their naysayers wrong.
Then there are people who just want to achieve something worthy in their life so that they can have the confidence to say that they did at least one thing right.
Even a person who has had a heart attack and recovers will change his eating habits and be more active for an emotional reason.
They may fear dying or they want to live so that they can see their kids grow up.
This is the REAL REASON.
They’re not doing it for the sake of being healthy.
What is Your Why?
You must dig deep and self-reflect until you find your underlying reason.
Why do you want to make money online?
It’s probably not the numbers that excite you.
Saying that you don’t have your own boss is cool.
Being able to brag that nobody controls you anymore and that you live according to your own rules is really fun.
Being able to buy expensive things without worrying about your finances is beyond fantastic.
These are the emotions that drive you.
Your job is to find out what it is… and once you do, WRITE IT DOWN!
If you want, you can even make a video where you record yourself on your mobile phone explaining why your goal is so important to you.
It has to be heartfelt.
You must be brutally honest with yourself.
Save the video and keep the paper that you’ve written your “why” on.
Always keep them handy.
Your Warrior Purpose
There will come a point when you’re tempted to give up on your goals and dreams.
This is inevitable. The universe is challenging you.
It may seem all hokey but you can definitely expect struggles and obstacles to pop-up.
At times like these, you MUST look at the “why” that you’ve written down or recorded.
Rewrite it if you have to just so you remember and feel what it is you truly wanted.
This will prevent you from throwing in the towel.
It will force you to choose between what you want now and what you want most.
If you’re tired of starting over, then stop giving up.
A warrior fights to his last. That’s his purpose.
Your “why” is your purpose.
Remember it at all times and keep refreshing your memory when the initial excitement of taking the first step starts to wane.
- Start With Why – Simon Sinek
- Find Your Why – Simon Sinek, David Mead, Peter Docker
- NLP – Tom Dotz, Tom Hoobyar